Bright Smiles - The Biological Purpose of Smiles

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Smiles are an universal characteristic in humans and many animals. They communicate positive emotion and cause other positive connections. All babies smiles and blind people also express smiles. This goes to show that your smile is ingrained in your biology. There are other great principles behind the act of smiling.

Emotion
Ultimately smiles express friendly and happy emotions. You are more likely to approach a smiling person because it signals that they are friendly. In advertising models that smile make their product more inviting and accessible to the viewer. There is even a modeling option for a career where your smile is needed in ads.

All Is Well
Smiles indicate that everything is going well. For example if you take a candid shot of a gathering for friends you will see that everyone is smiling because of a good mood. In advertising, products associated with good times and fun events always depict people smiling.

Mood Enhancer
Psychologist have found that just the act of smiling improves mood. This means that if you're in a bad mood consciously forming a smile on your face will give you a mood lift. The muscular action creates signals in the brain that mitigate happiness.

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Location: Toronto, ON, Canada

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