The Charm of Silhouettes

-

Of all the photography techniques available silhouettes are the most intriguing. They offer only a partial feature of the main object. The rest of the details are left to the imagination. There are other fine features of silhouettes.

Recognition
Silhouettes can create immediate connections if they are done effectively. For example the apple logo has a instantly recognizable silhouette. Other familiar objects are instantly recognized and can be associated with the advertisement.

Allure
We are always curious about something that isn't completely view. For this reason the outline of figures is a way to provide a preview of a product to come. It provides just enough allure for you to want to see the full product. If it is a figure of a man or woman it creates attraction.

Creativity
Figures can be used to create an creative advertisement. Like you can choose to have your product directly on display or you can create something more creative with silhouettes. With figure the advertisement is set above repetitive and over used advertisements techniques. You can also choose to use shaded silhouettes instead of flat blocks of colour.

To get the most out of advertising you need the right technology. LED light boxes are just the thing you need to get your products noticed. These light boxes are generally composed of acrylic or fabric screens placed in a box frame with back-lit LED lights.

Professionally made light boxes provide even illumination to the display. This brightness causes your products to be eye catching to customers.



Location: Toronto, ON, Canada

Comments

Post a Comment

Popular posts from this blog

The Importance of Eye Contact In Advertisements

-
Image
You may not know it but eye contact in advertisements is very important. If this simple component isn't there you will easily lose your customer. There are psychological ideas around the concept of eye contact. Firstly we are wired to recognize faces even if they don't belong to a person. A second area in the brain distinguishes if the face is real or not. Another processes for emotion. The eyes help convey this information. When your advertisement contains a model who is making eye contact, it creates a more personal feel. The customer will look longer at the advertisement and is more likely to remember. Images with the model looking away are less inviting and almost as if attention isn't warranted. There is a less personal feel and a missing link. Psychologically eye contact is something that can't be ignored. It can create dominance, intimacy, authority and attention. Eyes can communicate emotion and other messages as well. Not all advertisements ha
Read more

Why White Clothing Is Considered A Rich Colour

-
Image
We all have a few white items in our wardrobe. However, these are usually limited to shirts and maybe a few dresses. Additionally, it is hard to find white clothing in store and often the white clothes we find are attacked by dirt. There are several reasons why white is considered a luxurious colour. Garment Care We're all aware how hard it is to keep our white clothing in good shape. When we wear this colour it often gets stained or shaded with dirt. Even after a regular was the white clothing may be permanently stained and will never have its former appearance. Difficult To Find White clothes are difficult to find in store. Often retail stores have limited colours of the season but they don't include white. During transportation and people trying on clothes dirt and stains can accumulate and mar the appearance of the garment. As a result they clothing can't be sold. This is why few clothing stores have limited white clothing styles. Purity Historically
Read more

Tips For Taking Great Engagement Ring Photos

-
Image
Congratulations you got engaged! The next step is creating a memory with a fantastic photograph to chare with friends and family. There are different techniques to choose from to get your ring exhibited in the best conditions. Lighting Proper lighting is essential to capture that sparkle. If you are outdoors find a light source that is bright and above you if possible. Avoid dark shadowy areas. If you are indoors it's less tricky to find a good light source. Hands Consider a shot with your partner's hands. Two techniques are generally used. You can do what Sophie Turner and Joe Jonas did where they posted a picture of their hands on top of each other. That way is more modest and less egotistical. The other technique is to show off your ring while holding hands. You can also choose to just display your hand with the ring. Professional Photographer In order to skip worrying about photography features, consider hiring a professional photographer. They already
Read more